L’Avenue Café, Cannes
June 18–23, 2023
Opens daily @ 10am
Introducing: The 'Active Attention' Economy
Schedule of KERV Cafe Events
12‑3pm: The Future of Sustainable Media & Publishing Models
A series of panel discussions & fireside chats – RSVP required.
- 12‑12:30pm – Attention Based Buying | Brendan Spain – VP, Advertising (Financial Times) x Lauren Douglass, Head of Marketing, PMG
- 12:30‑1pm – Responsible Media | Kirk McDonald – CEO (GroupM)
- 1‑1:30pm – The TikTok Creator Economy | Adrienne Lahens – Global Head of Operations, TikTok
- 1:30‑2pm – Modernizing Media | Bonin Bough – Co-Founder & Chief Strategy Officer (Group Black)
- 2‑2:30pm – AI As A Force for Good | Gary Mittman – CEO (KERV) x Peter Hamilton, Senior Director of Ad Innovation (Roku) x Esco Strong, Head of Product Strategy (Samsung Ads)
- 2:30‑3pm – Beyond The Game | Adam White – CEO (Front Office Sports) x Sebastian Tomich – Chief Commercial Officer (The Athletic)
Schedule and speakers subject to change.
3:30‑5:30pm: The ‘New Attention Economy’ Cocktail Party
Join KERV & The Rebooting for cocktails, light bites & DJ as we kick‑off the week! RSVP required.
Editorial Partners
10:30 – 11:15am: All About Attention: What’s Next for the Industry’s Hottest Metric?
We all agree attention must be standardized in the best interest of brands, publishers and consumers – but how? Join industry leaders from each side of the digital ecosystem as we discuss the importance of implementing standards and defining the attention metric. Tony Katsur, CEO IAB Tech Lab, Laura Manning, SVP Measurement, Cint/Lucid, Nick Miaritis, Chief Client Officer, VaynerMedia & Marika Roque, CIO/COO, KERV RSVP required.12‑3pm: The Future of TV & Streaming
A series of panel discussions & fireside chats – stay tuned for a full speaker lineup! RSVP required.- 12‑12:30pm – Meet The Modern Gamer | Sarah Looss – Head of Sales, Americas (Twitch) x Sarah Leccacorvi – Head of Content & Creative (Havas Entertainment)
- 12:30‑1pm – Streaming’s Next Chapter | Fernando Romero – SVP of Digital Advertising Sales (TelevisaUnivision) x Kern Schireson – CEO (Known)
- 1‑1:30pm – The Ever-Changing Creator Economy Landscape for Brands | Jamie Gutfreund – Chief Growth Officer (Whalar) x Ryan Stern – CEO & Co-Founder (Collectively)
- 1:30‑2pm – Unpacking CTV’s Full Ad Potential | Miles Fisher – Head of Ad Platform and Growth Sales (Roku) x Joe Marchese – Managing Partner (Human Ventures)
- 2‑2:30pm – The Modern Media Playbook | Lisa Howard – Executive Vice President, Global Chief Revenue Officer (Hearst)
- 2:30‑3pm – Inside the CTV Ecosystem | Justin Evans – Global Head of Analytics & Insight (Samsung) x Julie Triolo – SVP of Research & Marketing (Vevo)
Schedule and speakers subject to change.
4‑6pm: ‘Center of Attention’ Happy Hour at KERV Cafe
Join us for cocktails, light bites & a DJ from 4‑6pm. RSVP required.Editorial Partners
9:30-10:30am: She Runs It & KERV Interactive Present: C-Suite Meet at Cannes
A fireside chat between Jo Ann Ross, Chairman of Paramount & Eva Press, Vice President, Global Marketing Solutions, META & Board Chair, She Runs It12‑3pm: The Future of AI, Technology, & Creative
A series of panel discussions & fireside chats – stay tuned for a full speaker lineup! RSVP required.- 12‑12:30pm – AI Meets TV | Shani Kugenthiran – Digital Advertising Strategy & Product Director (Paramount) x Marika Roque – COO & Chief Innovation Officer (KERV), moderated by Alan Wolk – Co-Founder/Lead Analyst (TVREV)
- 12:30‑1pm – Media Everywhere All at Once | Claire Wyatt – Vice President of Business Strategy & Marketing Science (Albertson’s) x Mark Grether – VP, General Manager (Uber)
- 1‑1:30pm – Content & Commerce | Josh Feldman – CMO (NBCU) x Jay Wolff – Chief Revenue Officer (KERV)
- 1:30‑2pm – Reasons for Optimism | Christine Cook – CRO, Bloomberg
- 2‑2:30pm – Influencer Journalism | Liz Gough – Co‑Founder & COO (Puck) x Ben Smith – Co‑Founder & EIC (Semafor)
- 2:30‑3pm – AI + Creative | Myra Nussbaum – CCO & President (Havas) x Rei Inamoto – Founding Partner (I&CO)
Schedule and speakers subject to change.
4‑6pm: ‘Center of Attention’ Happy Hour at KERV Cafe
Join us for cocktails, light bites & a DJ from 4‑6pm. RSVP required.Editorial Partners
Speakers
Kirk McDonald
CEO
GroupM
Lisa Howard
EVP & Global Chief Revenue Officer
Hearst
Adrienne Lahens
Global Head of Operations
TikTok
Christine Cook
Global Chief Revenue Officer
Bloomberg
Bonin Bough
Co-Founder & Chief Strategy Officer
Group Black
Liz Gough
Co-founder & COO
Puck
Shani Kugenthiran
Digital Advertising Strategy & Product Director
Paramount
Fernando Romero
Senior Vice President of Digital Advertising Sales
TelevisaUnivision
Sebastian Tomich
Chief Commercial Officer
The Athletic
Josh Feldman
Chief Marketing Officer, Global Advertising & Partnerships
NBCUniversal
Sarah Looss
Head of Sales, Americas
Twitch
Ben Smith
Co-Founder & EIC
Semafor
Mark Grether
VP, General Manager
Uber Advertising
Myra Nussbaum
CCO & President
Havas
Jamie Gutfreund
Chief Growth Officer
Whalar
Marika Roque
COO & Chief Innovation Officer
KERV
Julie Triolo
SVP of Research & Marketing
Vevo
Jay Wolff
Chief Revenue Officer
KERV
Brendan Spain
VP, Advertising - Americas
Financial Times
Gary Mittman
Co-Founder & CEO
KERV
Justin Evans
Global Head of Analytics & Insight
Samsung
Claire Wyatt
Vice President of Business Strategy & Marketing Science
Albertson's Media Collective
Adam White
CEO
Front Office Sports
Kern Schireson
CEO
Known
Ryan Stern
CEO & Co-Founder
Collectively
Mike Shields
Creator
Next In Media
Alan Wolk
Co-Founder & Lead Analyst
TVRev
Sarah Leccacorvi
Head of Content & Creative
Havas Entertainment
Rei Inamoto
Founding Partner
I&CO
Lauren Douglass
Head of Marketing
PMG
Miles Fisher
Head of Ad Platform and Growth Sales
Roku
Joe Marchese
General & Build Partner
Human Ventures
Eva Press
Vice President, Global Marketing Solutions,
Meta & Board Chair, She Runs It
Jo Ann Ross
Chairman of Advertising
Paramount
Peter Hamilton
Senior Director of Ad Innovation
Roku
Laura Manning
SVP Measurement
Cint/Lucid
Nick Miaritis
Chief Client Officer
VaynerMedia
Tony Katsur
CEO
IAB Tech Lab
Esco Strong
Head of Product Strategy
Samsung Ads
Request a meeting with the KERV Team
Learn about ‘Active Attention Scoring’ for video and branded creative as we explore:
- What is Active Attention and how is it defined?
- How AI / ML is reshaping/revolutionizing the consumer purchasing journey
- How upper funnel/high impact video can power a frictionless lower‑funnel commerce experience
- How brands can begin to measure/optimize digital & creative strategies via AI driven authentic consumer attention signals
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